my heart was pounding... but it HAD to be done...


Happy New Year Reader!

I know I'm 13 days late... but better late than never, right?

How did you start 2026? I hope it's all going well so far.

It's time for me to give you a little update on my new business building :-)

First, let me tell you the scary stuff I did just before the year ended...

I deleted more than FOUR THOUSAND email subscribers...

...and closed down my Facebook group of 2600 people...

Honestly, my heart was pounding when I did this.

I took some screenshots, just to immortalise the moment and remind myself of how brave I am lol:

As frightening as this was, I felt better once it was done!

Since then, I've been busy building again, in my new niche.

If you're wanting to build a (new) online business from scratch, here are the essentials you need:

  • a platform where you build an online presence (that's your virtual "shop on the high street")
  • something to sell
  • and a way of building your list

In my case, this means:

  • creating content for my YouTube channel (which is where I'm building an online presence)
  • having a link to my Amazon store in my description (so I can make affiliate commissions from my content)
  • offering my viewers a relevant lead magnet (so I can build my list)

I've got all this in place, and it's beginning to grow :-).

Right now I have... 516 subscribers on YouTube... 0 affiliate commissions... and 6 subscribers (well, actually, one of these is me, so that's only 5 lol!).

It's not huge... but it's more than I had a few weeks ago.

To help me out with all this, here's what I've done:

  1. I bought a YouTube course from a guy I've been following for quite a while now: Dan the Creator. He's super helpful, has a supportive community, and I'm greatly enjoying learning from him.
  2. I joined a "Cooking Creators" Facebook group. That's just a free group, but it's been such fun to get insights into the world of "cooking content creation"! We help each other out, give each other feedback, and it's so helpful. Some people are like me, just starting out, while others have hundreds of thousands of followers - a happy mix of beginners and experts!
  3. I continue to have my mentor Dean's help too, and that's more valuable than I can say.

I guess that's about it for now.

If you have any questions about how YOU can do this too, don't hesitate to hit reply and ask - I'm always happy to help!

Have a great week,

Sophie

PS: this week I'm creating something that should bring in some income... soon... I'll tell you all about this in my next update ;-)
​

​Unsubscribe | Update your profile | Unit 20124, PO Box 6945, London, London W1A 6US

Hi! I'm Sophie!

I'm a YouTube creator 🎥 and affiliate marketing coach 😎 I help you get started with affiliate marketing and/or YouTube 😊I

Read more from Hi! I'm Sophie!
Winding road through snowy, barren landscape

I'm coming to the end of this road, Reader... Soon you'll get no more emails from me (maybe that's a relief lol!). After months of umming and ahing... ...and weeks of trying to pivot whilst still keeping a few toes and fingers in the make money online niche... I'm finally moving on for real. "If Easy and Gluten Free is THE thing, then you cannot do anything other than that" were my mentor's words yesterday. And he's right. The time has come for me to choose and go all in. So what does this...

Tea

People drive me CRAZY at times! You might relate to this,Reader... Yesterday we were sitting in my sister's living-room, sipping a nice cup of afternoon tea... Kids were playing in the background, having a good time... It was gloomy outside, and lovely and cozy inside... All good so far, right? And then, out of the blue, my sister gets on the war path! "So how's your online 'stuff' going?" she asks, her voice loaded with skepticism as she says "STUFF" (notice how she never calls it "work" or...

a window with a sign that says keep going, almost there

There's nothing more discouraging than to compare yourself to others who are way ahead of you. I know this - and yet I fall into this trap more often than I care to admit. The other day, I wrote to you about how exciting it is to build a new business... But that's only half the story. It's exciting, for sure. But it's also hard. If you're having a bad day, I'm right there with you Reader. This morning I found myself staring at my YouTube stats for my easy and gluten free channel... ... the...